retail advertising

retail advertising
рекл. розничная реклама, реклама розничной торговли (реклама товаров и услуг, финансируемая розничными торговцами и направленная на конечных потребителей)
See:
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Реклама
реклама, распространяемая розничными торговыми предприятиями, продающими товары массового потребления, которые они сами не производят

Англо-русский экономический словарь.

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Смотреть что такое "retail advertising" в других словарях:

  • Retail media — is a relatively new way of grouping advertising media. What are retail media? The term comes originally from the media available within the retail environment. As the area of retail media has developed into a segment in its own right new media… …   Wikipedia

  • advertising — ad‧ver‧tis‧ing [ˈædvətaɪzɪŋ ǁ ər ] noun [uncountable] MARKETING telling people publicly about a product or service in order to persuade them to buy it: • Most organizations underestimate the benefits of advertising. • Television advertising… …   Financial and business terms

  • advertising, influence of —    Advertising is used for a variety of purposes: to attempt to persuade consumers to buy goods, change the image of a commodity or service, induce brand loyalty, encourage retailers to stock particular products, sell political ideas, or keep… …   Encyclopedia of contemporary British culture

  • Retail design — is a creative and commercial discipline that combines and utilizes many different design concepts together in the conceptualizing and construction of retail space. Retail design is primarily a specialized practice of architecture and interior… …   Wikipedia

  • Advertising to children — is the act of marketing or advertising products or services to young people. In 2000, children under 13 years old, impacted the spending of over $600 billion in the United States alone. This has created a large incentive to advertise to children… …   Wikipedia

  • Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… …   Wikipedia

  • Advertising mail — Typical advertising mail Advertising mail, also known as direct mail, junk mail, or admail, is the delivery of advertising material to recipients of postal mail.[1][2] The delivery …   Wikipedia

  • retail — 1. noun a) The sale of goods directly to the consumer; encompassing the storefronts, mail order, websites, etc., and the corporate mechanisms, branding, advertising, etc. that support them, which are involved in the business of selling and point… …   Wiktionary

  • advertising allowance — A price concession given by a manufacturer of a product to a retailer to allow him to pay for local advertising. It is an effective way of advertising both the product and the retail outlet …   Big dictionary of business and management

  • retail media — / ri:teɪl ˌmi:diə/ noun advertising media in retail outlets, e.g. ads on supermarket trolleys …   Marketing dictionary in english

  • National Retail Federation — Logo of the National Retail Federation The National Retail Federation is the world s largest retail trade association.[1] Its members include department store, specialty, discount, catalog, Internet, and independent retailers, and chain… …   Wikipedia


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